More and more consumers expect to interact with companies through social media. Using sites such as Facebook and Twitter, they expect to request customer service, get answers to questions, and even conduct transactions – and they want someone to listen to them, provide nearly instantaneous responses,and resolve their problems.
|SPi Global_CRM Social Media Response Management_Whitepaper.pdf|
|Create Date||January 19, 2015|
|Last Updated||March 9, 2015|