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Odd jobs outsourcer Airtasker buys out Melbourne rival

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odd jobs outsourcingAirtasker, the outsourcer of odd jobs, has acquired Melbourne company Occasional Butler to bolster its local presence. The acquisition is part of Airtasker’s plan to build a launching pad for overseas expansion. The company has started scoping offices in New York.

Airtasker rose to prominence by offering busy professionals  the opportunity to outsource menial tasks like picking up dry cleaning or performing household chores, and has since been used for tasks as diverse as paying someone to stand in a six hour queue for the Game of Thrones exhibition, to a Sydney-based surgeon who used an Airtasker to fly to the US and pick up an engagement ring.

 

Airtasker co-founder and CEO Tim Fung said in recent report in the Sydney Morning Herald,  the company had signed a deal to acquire Melbourne-based odd jobs outsourcing rival Occasional Butler, in a bid to cement its position as the go-to local site, ahead of a push to expand globally.

In a statement Airtasker said Occasional Butler had built an online community of thousands of people helping each other get things done since it was founded in 2012 by Erz and Jodie Imam. The two founders will now join Airtasker in roles described as “community development advisors.”

“After meeting with Airtasker we realised that we shared a parallel vision of how a services marketplace should grow and we quickly found we could create an even better customer experience by forming one big marketplace across Australia,” Jodie and Erz Imam said in a statement.

Airtasker co-founder and CEO Tim Fung said the acquisition of Occasional Butler would help in its bid to to build Australia’s biggest services marketplace. It previously acquired a Sydney-based rival TaskBox in February 2013.


July 31, 2014
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