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A range of advertising options and sponsorship packages (download media kit) are available that include:

  • eDM and DM campaigns
  • Distribution of corporate whitepapers and press releases
  •  Inclusion and promotion of success stories
  • Lead generation services

If you want to stand out from the rest of the pack contact advertising@theoutsourcing-guide.com to secure your position now!

theOutsourcing-guide.com Media Kit (Download as PDF to view in browser or eBook/PDF reader)

Or click below to view online eBook

Target Readership

theOutsourcing-guide.com builds upon the readership and audience of Outsourcing Online, The Sauce eNewsletter and the Australian BPO Research Report 2012.

  • theOutsourcing-guide.com targets the key decision makers from organisations who engage in or are looking to engage in BPO and outsourcing.
  • Regular email and telemarketing campaigns targeting key executives responsible for operations, procurement, HR, IT, finances and accounts, as well as Sales and Marketing.
  • Banner ads on The Sauce eNewsletter and Website will direct readers to theOutsourcing-guide.com. The Sauce eNewsletter goes out to a dedicated database of about 4,300 email addresses (subscribers) biweekly.
  • Distribution to Outsourcing Online’s email database of 200,000 global contacts.
  • Extensive SEO and Social Media Campaigns (LinkedIn, Twitter, Facebook, etc), linking theOutsourcing-guide.com with targeted interest groups and online forums.
  • Extensive link building and networking strategy with relevant business and outsourcing associations, including the SSON (Shared Services and Outsourcing Network).  theOutsourcing-guide.com will be launched at the SSON conference in May. As part of the launch the SSON will promote the theOutsourcing-guide.com to its 15,000 corporate members.
  • Promotion through Industry events such as the APOE (Asia Pacific Outsourcing Executive) Forum and Managed Services Conference.

Target Industries

  • Financial Services
  • IT and Telecommunications
  • Utilities
  • Supply Chain, Transport and Logistics
  • Manufacturing and Warehousing
  • Entertainment and Hospitality Government
  • Healthcare and Medical
  • Education
  • Engineering and Architecture
  • Legal and Professionals
  • Food and Agricultures